| Series name | Keda Pop Series |
| Description | This is a colour cassette sleeve for Keda pop artist, Kavita Singh. The album, entitled ‘Believe’, is a fusion of English and Punjabi lyrics and music. It was released on the Keda Records Pop Series in 1996 and was produced and arranged by Kuljit Bhamra. |
| Date of Creation / Publication | 1996 |
| Creator | Singh, Kavita |
| Associated Person/ Organisation | Bhamra, Kuljit |
| Location | London |
| Collection and Reference Number | Kuljit Bhamra Collection (GB 2661 KB) |
| Catalogue Number | KB/KEDA/POP/2 |
| Copyright | The Creator and/ or associated person or organisation where applicable |
| Access to originals | The originals are located with Kuljit Bhamra. |
| Series notes | The Keda Pop Series launched with pop duo 'Aasha', and endeavoured to create a mainstream pop music sound for young British Asians. By signing local artists such as Kavita Singh, Asha Jassal, Beat 4 Beat and DJ Raj, Keda Records blended UK pop rhythms with strong elements of Asian and other Eastern musical traditions to reach out to a multicultural audience. The digital items in this grouping feature a range of CD and cassette covers from artists signed under the Keda Pop Series of Keda Records. |
| Collection notes | The digitised material in the Kuljit Bhamra Collection includes material related to Kuljit Bhamra as a solo artist as well as to his record company, Keda Records. The items include posters, flyers, documents, cassette and CD sleeves, photographs, performance programmes and musical scores. |